My lovely friend (and Be Braver podcast co-host) Annie Emmerson told me to read this book. I am a big fan of Anya Hindmarsh’s bags (if you have been stared at by my backpack – it has eyes – then it is one of hers) but never reflected on who she might be as a business woman before.
The book is narrated by Hindmarsh (I went for the Audible version) and she talks us through how she copes as an entrepreneur and designer with 5 children. It is basically her explaining every sport psychology tool we use in sport but put straight into in a business environment. And it is honest; she explains where she messed up and the lessons and silver linings that have come from every mistake.
She talks about authenticity: “There is nothing cooler than someone who is totally comfortable in their own skin.”
She covers the standards that we feel we need to follow as women but surmises that “Beauty is not how good you look but how it makes you feel.”
She uses a whole chapter to discuss organisation. As a total neat freak with an unhealthy love of To Do lists I loved this and took down some ideas for decluttering my life and house better. I thought the idea of breaking down your to do list not just into the different parts of your life (already do that one) but then into where you would need to be to do those tasks was great for focus. And I loved how we tells us: “The brain is for having ideas not holding them”
From the psychology of performance side she covers:
- How she uses visualisations to help her manifest the ambitions she is trying to bring to life.
- How creativity is not just in the designing of things but in bringing the processes to life.
- That we should expect failure and difficulty, and brace for them, by still try anyway.
- To break the big scary stuff down into much smaller chunks
- To give gratitude freely and regularly
- To stick with your values during the tough times as they keep you on track
Finally, I loved how she talked about her fear of public speaking and all the tools she used to overcome that fear.
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